March 26, 2017

When I started this little business I did it with one purpose in mind. To make racing affordable for people, and the way that I would make that happen is to put on affordable races. In fact, before we became a legitimate running company I put on a FREE race called the Broke Man's Half Marathon in May of 2013. It was quite a gem. 

I wish I could say that I had any idea what I was doing. I learned about race directing by recruiting a mentor (who I owe my gratitude and sanity too), google, and an 8 week stint I did for another company that taught me not so much what TO do as a race director, but what NOT to do. From there it was just trial and error, listening to people, and trial again.

I wish I could say that I knew why things went so well for the first few years. I opened up my first winter warm up on November 1st of 2015 and on race day...

December 22, 2016

Last night Brokeman's Running Company put on the Run Your Pants Off Run in Columbus Ohio. I have been wanting to put this run on forever, but met a lot of challenges while trying to figure it out. But when I went to come up with an idea for the winter solstice run I wanted to put on, it just clicked. And everything happened so organically. 

Basically, people showed up, layered on as much clothing as they wanted, and then ran a 1.7 mile loop that had 6 donation spots along it. At each stop the took off whatever clothing they wanted and received a ticket for their donation. At the end of the run they put their tickets in for a raffle. The weather was perfect for taking our clothes off while running around downtown. The windchill must have been sitting around 25, that might be a little generous. Columbus was all lite up with Christmas decoratio...

October 31, 2016

grind

ɡrīnd/

verb

  1. 1.

    reduce (something) to small particles or powder by crushing it.

Phew... I don't know about your line of work, but for me, October is a little bit like April for an accountant. The work just never ends, the training just never ends, life just never ends. I knew it was coming, I THOUGHT I new what to expect, but I had no idea... 

...how honestly rewarding this month would be. With every late night, long day or priority of putting work or training above almost anything else, my life and my soul grew and flourished. I mean, I picked this job. I chose to grow my business at the same time I wanted to grow my family. I knew I signed up for a marathon in the middle of all the madness. (What a beautiful race the Columbus marathon was!) All I've ever wanted was this life. 

"Watch your thoughts, they become words...

October 27, 2016

Something seriously just popped up in my world that made me drop everything I was doing, and write this blog post. 

This song-

Running CHANGED. MY. LIFE. Running, and a lot of God's help and grace of course, but running was the tangible outlet I could turn to every day in order to figure out how to process the emotions that I had engrained so deeply into addiction, in my case - alcohol. 

I am an addict. I've been an addict my entire life. From the age of 14, I've been addicted to SOMETHING. My father was an addict, he died at the age of 54 from alcoholism. Addiction is rooted in my soul and in my past. It's a nasty thing to have in your life. I will always be an addict, but thankfully through a lot of really hard work, God has healed me and made me new. And running keeps me on the upside of positive choices every single day. Being an...

September 8, 2016

Ch-ch-ch-changes!!

No body likes change. We like to know what's going on. We like to plan. We got other crap to go do then prepare for the change. Like run, and watch football. I don't like change either.

Thats's why I'm undo-ing the change I made on the course and we are going to back to the original race course! 

You can see the finalized never-gonna-change-again course HERE!!

I wish I was joking. I really do. 

The last thing I wanted to do was change the course in the first place. But when the city told me they were making me change my course so dramatically 6 weeks out from the race, I went into tirage mode. I had no option, and I put in a TON of work to try to make the new course work. I exhausted every point of me that I could trying to figure it all out. But when it came down to it, the numbers didn't work and I couldn't afford the change...

August 31, 2016

As a business owner, sometimes I debate what I should share with the community that’s involved in my race, and what I shouldn’t. What are the boundaries? Should I plan everything in secret or share the ever growing and changing world that is owning a business, and definitely race directing, with others and let them see the process here and there. Maybe I’m right; I’m probably wrong, but I think one of the great things about having control over these reigns is that I get to make every choice that goes along with it and I’ve always enjoyed letting people in on the process. But of course, every bold choice you make in life back fires at some point in time. And letting people in on the inside workings opens up dialogue and change and even confusion sometimes. And every once in a while I envy those other race directors that cut off communication...

July 22, 2016

Race day can be can an exciting process. A restless nights sleep, up at ungodly hours, waiting around for lengthy periods of time trying to keep your muscles warm while standing next to someone who may or may not have remembered to put on deodorant that morning. (wait... did I remember to put on deodorant this morning... no one will notice if I do a arm raise.... sniff... ok I'm good...Quick! Pretend like your just wiping your hair out of your eyes...look around... ok no one saw... phew) There's just so much going on that morning you may not be thinking about anyone's needs but your own. But the thing with races are there are hundreds or thousands of people standing way too close to you that also need to make it across that start line in one piece. 

So let's go over a few Starting Line Etiquette rules that might help you along the way. 

So yo...

January 13, 2016

As I am reading through the ambassador applications, I thought I should fill one out and let people know a little bit about me and who I am. So here it is!

What's your name

Katie Cordova

What's your email address?

katie@brokemans.com

What city do you live in?

Columbus Ohio, born and raised.  

Which Broke Man's event do you want to be an Ambassador for?

All of them

Have you ran one of our races before?

Why yes I have!I ran the very first Broke Man's Half Marathon in May of 2013! I had no idea what I was doing as a race director. I just knew that I needed to put on this race. It was free and very poorly promoted. We had around 25 people "register", but only about 10 showed up (I learned free=lack of follow through). My husband and I marked the route the day before and had some friends set up 1 water station. We made bibs out of paper and stickers and m...

June 26, 2015

So let's talk about the other aspect of the race, outside of the running a half marathon part. 

Everything else. 

And how do we make everything else possible?

The volunteers.

A race simply could not operate the way that it does without the hard work of its volunteers. Who would route the course so that you wouldn't get lost? Who would there be to set up and hand out water so that you wouldn't get thirsty? What would you do without those signs that make you smile for miles, or even days to follow. 

I mean, these guys... 


And so, we are happy to announce our roll out of the mile marker sponsorship program. This is a great way for a group of people, an organization, or a company to give back a little more to the runners, with a possibility for a little more for them. 

Check out the website HERE for more details on our mile marker sp...

April 11, 2015

Only 176 more days until the best half marathon in Columbus!! Maybe I'm a little bias.

There is something magical about spring time running, a renewal in spirit that happens as the ice thaws, the buds bloom and the earth takes on a smell of warmth and life. But for me, it's the skies that spring time produces. If you can manage to time it right and get out there in the hour before or after a storm, you'll be so thankful you did. If you time it poorly however, you'll be very sorry, and very wet.

But don't all running fails make for great memories. :)

I wanted to share a few announcements and changes that have come about with the race. After some lengthy discussion with the CPD, a ride in the back of a cop car with my 3 children, and some prayer, we have decided to move the course from Wolfe Park to downtown. This will provide an optimal course...

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